Motion & Video Designer

What the role involves

• Storyboard concepts and scripts for short-form and product video
• Animate 2D and 3D scenes with a strong sense of timing and easing
• Edit and composite footage, sound and graphics into a finished piece
• Deliver animation that matches a brand system and a technical specification
• Work with engineers to build interactive or in-product motion

Core skills

• After Effects & Motion Graphics (level 4/5)
• Video Editing & Storyboarding (level 4/5)
• Sound Design & Mixing (level 3/5)
• Visual Timing & Easing (level 4/5)
• Colour Grading (level 3/5)
• Creative Brief Interpretation (level 3/5)

Preferred skills

• 3D Animation (Blender / Cinema 4D)
• Lottie & Web Animation
• Subtitling & Accessibility

Tools

Experience expected

2-4 years producing motion and video work

Projects that prove the role

• Ninety-second product explainer that lifted feature adoption
• Animated brand system with reusable motion components
• Social video series with a documented retention improvement

Evidence to collect

• A showreel of finished work with credits
• A published video with view-through rate for social content
• A case study explaining the animation decisions

What the interview covers

• Explaining the timing and easing choices in a piece you made
• How you handle a voiceover that does not match the script
• Rendering and exporting for different platforms
• Making motion accessible rather than decorative

How the role progresses

• Junior Motion Designer
• Motion Designer
• Senior Motion Designer
• Creative Director
• Head of Motion

Certifications that carry weight

• Adobe Certified Professional in Video
• Motion Graphics Design Certificate (Motion Array / School of Motion)

Related roles

• graphic-designer
• brand-designer
• ui-ux-designer

Turn this into a plan

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