CareerDev4AI

Graphic Designer

Creates visual communication across print and digital — from brand identity and campaign artwork to production-ready files for press and packaging.

Design & Creative Entry-Mid level $50,000 - $85,000 / year

What the role involves

  • Develop visual concepts from a brief and present options to clients or stakeholders
  • Prepare production-ready artwork for print, packaging, signage and large format
  • Apply brand systems consistently across a range of formats and channels
  • Prepare files for print and manage colour, resolution and prepress requirements
  • Incorporate feedback and iterate without losing the original intent

Core skills

  • Adobe Creative Suite (Illustrator / Photoshop / InDesign) (level 4/5)
  • Typography & Layout (level 4/5)
  • Colour Theory & Application (level 4/5)
  • Brand Application (level 3/5)
  • Prepress & Print Production (level 3/5)
  • Visual Composition & Art Direction (level 3/5)

Preferred skills

  • Figma
  • Motion Graphics (After Effects)
  • Web & Social Formats

Tools

Adobe IllustratorAdobe PhotoshopAdobe InDesignFigmaAffinity DesignerCanvaIllustrator

Experience expected

1-3 years in graphic design, or a strong paid or academic portfolio

Projects that prove the role

  • Brand identity system delivered across print, web and social formats
  • Packaging artwork taken from concept to print-ready production files
  • Campaign set of static and motion assets with a consistent visual language

Evidence to collect

  • A portfolio PDF or Behance case study with before and after rationale
  • A finished piece that shipped to real production
  • Print-ready files demonstrating correct prepress setup

What the interview covers

  • Walking through a piece of your work and the constraints behind it
  • Choosing type for a difficult format such as a poster or a book cover
  • Handling a brief you disagree with
  • Preparing a file for print and what you check before sending it

How the role progresses

  • Junior Graphic Designer
  • Graphic Designer
  • Senior Designer
  • Art Director
  • Creative Director

Certifications that carry weight

  • Adobe Certified Professional in Visual Design
  • Google UX Design Professional Certificate

Related roles

  • brand-designer
  • motion-designer
  • ui-ux-designer

Turn this into a plan

Inside CareerDev4AI, choosing this role generates a roadmap of the skills, projects and milestones that move you towards it.

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